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Slot in some time to celebrate toast this February…

Pop-up to New Market Square, Altrincham Market, on Thursday 22 February and help multi-award-winning artisan baker Aidan Monks from Lovingly Artisan and the foodie gang, including the likes of Tender Cow, Wolfhouse Kitchen, Market House Coffee, Little Window and Nationale7 celebrate National Toast Day 2018.

Aidan and his foodie compatriots are joining forces to raise a ‘toast’ to all things toasted bread by serving up some heavenly creations during the day to spread the word far and wide…

On the day, members of the Lovingly Artisan team will be throwing open their stall at the market to ensure those that want to celebrate National Toast Day can in fine style with a supply of freshly baked artisan breads. Customers will also be able to claim a £1 gift voucher, which they can redeem against future purchases of sourdough bread during the rest of February, in support of the Real Bread Campaign.

So, whether you reach for a sensational sourdough, a wholesome wholemeal, a brilliant baguette, a comforting ciabatta, a raisin-fuelled fruit, or a modest gluten free, reach for a slice and toast the toast this 22 February.

We Brits devour 4.7 billion toasted treats a year, chomping down a dazzling array of toppings, including popular favourites like butter, jam and eggs.

Aidan Monks, the World Bread Awards and Alty Market’s very own National Toast Ambassador, urges us all to get toasting this February. He said: “Toast is simply delicious, the perfect filling snack when you’re in a rush. It’s the UK’s feel good food and without doubt Britain’s most loved food smell…

If you don’t believe me get stuck into the science from the boffins at Cardiff University’s School of Biosciences, who carried out a detailed study and found that the smell of toast triggers memories of happiness… I’m sold, but then I might be a tad biased.’’

He added; ‘So remember to book yourself a slot at one of Alty Market’s top eateries on National Toast Day and savour some totally toasty treats.

Don’t forget you can be part of the world-wide conversation by tweeting on the day @WorldBreadAward using the hashtags #NationalToastDay #Toastbusters and post on Facebook: https://www.facebook.com/NationalToastDay using the hashtag #NationalToastDay http://www.nationaltoastday.co.uk telling us how you take your toast.

Plus, you’ll be entered in the National Toast Day competition to win toasty prizes, including a Tiptree breakfast hamper bursting with a variety of their delicious preserves and sauces, and two Lakeland Crux Toasters (RRP £70 each).

For further information about the World Bread Awards and National Toast Day visit: www.worldbreadawards.com for information about Aidan Monks Toast Ambassador visit: www.lovinglyartisan.com For information on Altrincham Market visit: www.altrinchammarket.co.uk

 

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